Coffee

With winter approaching, ice-cold milk on ice-cold days may not sound as appealing as it does in the heat of the summer. Surprisingly, milk sales actually increase throughout the winter months. Milk is a staple in many comfort dishes created for the long nights of winter.

The sound of grinding coffee beans joins the rich aroma of roasted arabica inside the narrow confines of the Rural Revival mobile coffee truck as three self-taught and happily caffeinated baristas prep their stations for what will become a busy morning.

A few weeks ago I posted a weekly column entitled, “Bullish on anything that grows.” In the column I touted the theory behind “anticipatory and realizing markets.”

Starting in the 2011-2012 growing season, a powdery orange fungus called coffee leaf rust spread like wildfire throughout Latin America and Central America, damaging crops on 70% of farms and causing more than $3.2 billion in damage.